In 1987 Mike Meiré founded the advertising agency Meiré und Meiré, along with his brother Marc. Since 1999 he is art director of the business magazine “Brand Eins”. In the third part of the interview Mike Meiré talks about the creation process, from where he gets his inspiration, artists he likes and his favorite brands. VernissageTV met Mike Meiré in Cologne where “The Farm Project” has been part of “Passagen”, the supporting programme of the International Furniture Fair in Cologne. Cologne, January 15, 2007. Interview with Mike Meiré, part 3/3.