Imagine a handheld electronic device that needs no instruction manual - one that draws on the user’s existing knowledge of such devices, however limited their exposure. As its primary sensory input it uses force, which is much more basic than gesture and is part of our everyday lives. The device responds to the amount and direction of force exerted on it and it learns your behaviour. This means that a 2-year-old, with motor skills not fully developed, will be able to interact with the device just as well as you and I. The device grows with you, develops with you. In effect, it takes on your personality. We call this the Optimized Universal Interface Platform, OUIP! For more information, please go to : http://thinkthing.net/products.html