Many internet marketers are consistently on the wrong side of the balance and thatâs why theyâre not seeing the results they want with their business. Having a balance of marketing training and education and action is the key to success with your internet marketing business. You donât want to be gun shy when it comes to pulling the trigger on taking action with your business but you donât want to shoot first and ask questions later. Having a balance and a synergy with your education and your content will take your business to the places you want to go.