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YouâÂÂve written many articles for Websites, newsletters and now youâÂÂve even conquered the territory of getting published in a magazine. WhatâÂÂs the next step, you ask? How to I make the editor ask for my work weekly or monthly?
Enter: the column.
Before you march up to an editorâÂÂs office or send her unsolicited mail asking to write regularly for a publication, learn all there is to know.
A column is written weekly, monthly or bi-monthly, and must be focused on one particular topic. You have to be consistent in what you write, maintain the same tone of voice, and stay focused on the issue at hand. If youâÂÂre writing a column for the writing parent, donâÂÂt delve into issues of parenting in general. Your readers will probably be parents who write, and they will be more interested in learning how to find time for their writing, rather than how to take care of their children.
A column can last from three to four months to ten or maybe even twenty. I know of a writer who wrote a column in a leading daily for more than twenty years.