What Would You Do If You Had An Extra Hour Everyday? Canadian Women Campaign for 25 Hour Day, Time for More Time. The 25th Hour Coalition is making headlines across Canada. Canadians are urged to join the movement (www.25thhour.ca) and do what comes naturally: add an extra hour to their day. The 25th Hour Coalition was started with the objective of raising awareness of women need for more time in the day. Women who continually find that 24 hours are not enough are invited to join the movement and adopt a 25 hour day.