The Spring/Summer 2011 "Destination OP' marketing campaign showcases a group of friends on a summer road trip and features Mark Salling and Chord Overstreet from Glee, Brenda Song of The Social Network and The Suite Life on Deck, Aly Michalka from Hellcats, Rob Kardashian from Keeping Up With The Kardashians, and Kat Graham from The Vampire Diaries. The stars were photographed on an old movie set in Lancaster, CA wearing the brand's surf-indspired clothing and bathing suits, available exclusively at Walmart.
