MMA 2011 Interview with Charlotte Hansen, Director of Sales for MobileFuse.
MobileFuse is a mobile ad network comprised of strategically selected premium sites and applications with a reach of 85 million uniques. By only partnering with premium publishers, the company is able to ensure quality brand alignment that produces the best ROI for its advertisers.
MobileFuse has advanced targeting and ad serving capabilities, enabling advertisers to successfully reach their desired audience. The company has partnered with the industry's leading rich media providers allowing for impactful, efficient campaigns and seamless creative integrations.
Reasons publishers join the MobileFuse network:
Publishers and app developers generate revenue by serving ads on their mobile sites or apps.
Instead of relying simply on an advertiser auction to determine ad placements, we have a dedicated team that continually monitors the ad rotation to strike the optimal balance between yielding the best revenue results and your users' experience.
We provide you with a login for real-time stats.
We offer multiple ad formats and provide flexibility to choose the types of ads displayed on your site/app.
We have a nice variety (and therefore rotation)of offers.
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