In an environment where people have more and more choices every day about where they can get their information about their lives, and specifically their careers, there is a real opportunity to utilize new technologies and patterns of media creation and consumption to build a business that:
1. Identifies all the people who have the skills to work for you.
2. Manages an ongoing relationship with each and every one of these people in order to make sure they are aware of your needs.
3. Delivers a real reason for these candidates (everyone is a candidate) to keep coming back which of course must be for reasons other than just new jobs.
We believe that there is an opportunity to build something real here.
