Prominent figures from the search industry tell Jon Myers, from SEM agency Latitude, how they envision the future of search, in a series of 5 interviews taken during the Online Marketing Show 2007 in London.
Steve Miller, from the Internet Advertising Bureau, talks to Jon about the increasing role of social media as search sources for individual users.
Also in the series: Yahoo (part 1), Microsoft adCenter (part 2), Yell.com (part 3), and Google (part 5).