Do ya think Oprah lies awake at night worrying about what microphone she is using? Neither should you!
Andy blasts the preoccupation with the latest technology, tools and gadgets. They are not the key to marketing success and robust passive revenue. What is?
Imagination.
Anyone can take your next product, create a knock-off in a few days, and be out there competing with you. But they CAN’T compete with your unique positioning, angle, and creativity. Instead of using that latest gadget (that everyone else will be using tomorrow) use your personal quirks to cut through the fog of marketing messages.
Speaking of crazy: Andy’s cat makes another guest appearance (see if you can pick it out).
