A reverse cell phone look up can be conducted for a variety of reasons.
These reaons include:
* Stopping a prank caller
* Research "missed calls" on your caller ID
* Determine someone's exact location
* See who owns an unlisted number
* Research a "suspicious" number on someone's phone
* Locate an old friend from high school or college
* Research "missed calls" on your caller ID
* or whatever other reason you might have
Please note that you must keep within the confines of laws and regulations.