At the 2008 Intel Developer Forum in San Francisco the future was clear: visual computing. From games to television, from large systems to handhelds, the demand on hardware and software platforms will be to run large amounts of data more efficiently with less power. Some of the breakthroughs to bring video and audio more easily and seamlessly to users include the scalable Nehalem chip architecture, the Media Processor CE 3100, and the architecture codenamed Larrabee.