The Interactive News Release is a PR 2.0 tool that allows companies and professional communicators to deliver multimedia content (such as corporate video, images, text) directly to consumers. The Interactive News Release was created to enable consumers to participate in news dissemination in a friendly format. Consumers can email, embed, share and bookmark content to their friends via a plethora of popular social networking tools, such as Facebook, Twitter, MySpace and Digg.
To view an example of an Interactive News Release, click here http://inr.mediaseed.tv/medialink. Contact Medialink for more information at learnmore@medialink.com.