In a perfect world you could see forever. Your plans and projections would be flawless. Your processes would be automated. Your supply chain would operate effortlessly. Letâs face it. The world isnât perfect: supply disruptions & delays, volatile supply prices, changing expectations, constrained resources, unplanned events, order & forecast changes, last minute ordering, more customer inventory, and product launches go off the rails. In the REAL world. Stuff happens. Stuff you didnât think was possible, stuff you never could have predicted, stuff you canât risk ignoring. Kinaxis RapidResponse helps manufacturers manage business complexity and achieve operations performance by empowering front-line decision makers with integrated tools for supply chain visibility, demand management, supply management, sales and operations planning (S&OP) and supply chain risk management.