Source: VideoAirship.com. In 2006 Holden (a subsidiary of GM in Australia) launched what many consider to be the most powerful marketing campaign ever devised. Why? Because it achieved an "unheard of 65% recognition factor and competitors were so jealously angry that they petitioned the Austrailian government to ban it. And now, the never-before-released secrets are being revealed in forbidden video that others don't want you to see at VideoAirship.com. There's also a Bonus Case Study/Story called The Really Big Idea - The True Story . . . available to you just for the asking. This is so awesome.