http://greenmediaconsulting.blogspot.com Evan Kopelson talks about the Global Reporting Initiative (GRI) Framework and the importance of transparency and accountability in the Reporting of Sustainability data. Evan is the founder and president of Green Media Consulting, Inc. He has advised major corporations in the entertainment industry in Los Angeles, and has special knowledge on the State of the Industry and how independent organizations are scoring companies on their efforts to measure and reduce greenhouse gas emissions.