You have to always have a source of driving traffic daily and not pay per click because pay per click once you stop it will stop driving you traffic anything else other then that should be your main source for daily traffic. Once you find something that really works then put your best foot forward and push it to the limit until you make the most use out of it. The more traffic a source gets you the more you should focus on it and keep trying to take advantage of to make the best of.
You also want to be driving high quality traffic though so you must be doing high quality things and from high quality sources which together will drive high quality leads and clients for you. Always give value in anything you do because a customer needs to know he got something out of what you offered no matter what it is always give value. Once someone knows you have valuable information for them and can teach them many valuable things that can help them in what ever you have to offer ...
