You can't get rich delivering what people need, you can only get rich giving people what they want. There is a actually a difference and in this tip from the latest GIBz.TV show, sales expert Bob Etherington explains how you can the difference between wants and needs to boost your business.
See the full chat and get business advice, tips, inspiration and fun with real world business people who talk in plain English. That's GIBz.TV - http://www.gibz.tv