A great offsite search engine optimization technique that we are going to talk about now is called PR (Press Release) Syndication. There are many websites out there to syndicate a Press Release out on the web. There is many ways to syndicate out to these press release sources. There are approximately unlimited press release sites out there, but I would say there is about 80 -100 that you can look at that are highly relevant. Then there is also PR newswire, which is where a lot of traditional media in some of the larger websites go to actually pull their Information from. So if I was looking at the PR syndication, I would want to indicate what category my press release is going to fit into. In this example we are going to say âÂÂhealthâ which is my category, then we are going to want to assign an author; I will use myself, âÂÂZach HoffmanâÂÂ. These press release sites also like to make it search engine friendly, so I am going to add a keyword, which for example, if we are talking about the Defeating Diabetes website URL, I am going to use word âÂÂdiabetesâÂÂ. Then if the article is about âÂÂType 1â for example, which it is, IâÂÂm going to add the keyword âÂÂType 1 DiabetesâÂÂ. Then itâÂÂs going to ask you for your URL website address, so you place it at the bottom here.
