http://www.chiropractorcarbondale.com
We've all heard the saying, Don't put all your eggs in one basket. Yet, it amazes me just how much I see this done within the chiropractic marketing and the profession as a whole. Far too many times I see chiropractors buying expensive media slots in the newspaper or on TV that are yielding mediocre results. It's almost like these media sharks are feasting on hope, as the DC's that I come into contact regularly with think they've just purchased a winning lottery ticket or something. Little do they know the startling reality on the other side. They're actually killing their practice.
