http://helpgrowmybusiness.com/blog/help-grow-my-business-part-6-customer-relationship-management Most entrepreneurs and business owners focus on closing a sale. Operative word: a. As an entrepreneur you should be building your \customer relationship management\. Once you sell something to a customer, you need to up sell and/or cross sell them with different special offers. Help grow your business and learn the effective customer relationship management tactics to get more leads and increase your profits!