Current research shows that it only takes a few seconds of viewing your website, for a prospective client to decide whether or not to do business with you. Hello, I am Dan Collins, a Denver web designer and a Denver web conversion specialist. A website conversion rate refers to the ratio of potential customers, who visit your website, to complete a desired action. This could be to make a purchase, to fill out an online form, or simply to contact you with the provided phone number. Some web developers in Denver may offer website conversion services, but miss the mark, by leaving out key elements in the process. It is imperative you due some checking and ask questions before selecting the provider you will use for your website conversion or optimization. You want to make sure that the chosen provider has experience in thus filed and of course can show proven results.