Paul Terry Walhus of Spring.net (springnet on itunes) talks to Joanne Lang at SXSW 2011 at their trade show booth. Joanne, the founder and head of AboutOne, explained how AboutOne.com provides a holistic system for every aspect of domestic, home management including home inventory and tracking repairs and improvements.
AboutOneâs target is familiesâcurrently a market of 173 million. They released their public beta in late October 2010, focusing primarily on the Millennial Moms (Gen Y) market segment.