What do key users of research think about todayâs media and measurement issues? What changes are needed? What do they see as their own priorities to help them with their businesses? Where would they like us â the research community â to concentrate our resources?
Panelists:
Steve Gigliotti â President, National Ad Sales & Marketing, Scripps Networks
Bob Liodice â President & CEO, Association of National Advertisers
Leslie Picard â President, Time Inc. Branded Solutions
Rino Scanzoni â Chief Investment Officer, GroupM
Antony Young â CEO, Optimedia US
Moderators:
David Marans â EVP, Media, Advertising Research Foundation
Michael Pardee â SVP, Research, Scripps Networks Inc.
