Keggfarms is the only organization, anywhere in the world, that successfully addresses the rural poultry market in significant numbers and on a commercially sustainable basis. The continuing increase in Kuroiler placements, now approximately 20 million per year, on a cash basis by rural households and small farmers, without any aid is the ultimate measure of benefits that the rural households and small farmers are reaping from this stock when compared to self- generated non-descript local poultry stock.