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This week, I'm taking a break from the Marketing on the Run: PPC Advertising series. I share two Firefox Add-ons that can improve your life! One is Xmarks, the other is Blank Canvas Gmail Signatures. Enjoy!

This week, I'm taking a break from the PPC Advertising series. I share two Firefox Add-ons that can improve your life! One is Xmarks, the other is Blank Canvas Gmail Signatures. Enjoy!

The topic is having an impact in each of the three components of PPC advertising: Impressions, Clicks and Conversions. There are lots of variables, but I try to break it down to the really big, simple things. This is another foundational episode.

This episode discusses picking the right keywords and organizing them into Ad Groups. This is really the first step in creating effective Pay Per Click campaigns.

This episode focuses on the cardinal rule of Pay Per Click success.

This is the introduction to a new series of videos focused on Pay Per Click or Search Engine Marketing.

12 passenger Gulfstream jet can get you from LA to NYC in style. Imagine catching a game on the other coast with eleven friends! There's no clearing security. The plane leaves when you say! And, comes back when you're ready! http://tinyurl.com/6ozthg

Thought this passage was pretty interesting, considering the times we live in - wanted to share!

Behavioral Tracking is the all rage, but it is also being met with rage from privacy advocates and the FTC! Semantic Marketing also effectively isolates different audiences, but without tracking cookies.

A 60 second pitch on Semanticator - semantic marketing technology.

If the purpose of your website is to increase revenue, efficient lead capture should be at the top of your list! Marketing On The Run - Episode 6

In Episode 4 (Part II), I described Semantic Marketing. In this Episode, I thought it might help if I gave you an example, albeit from a Semanticator.com perspective. The example is for the Hospitality industry. Marketing On The Run (Episode 5)

This is the first of a two-part series introducing Semantic Marketing. Semantic marketing makes a determination about each visitor upon arrival and immediately displays relevant, meaningful content. Marketing on the Run (Episode 4)

While driving to pick up my son on a Sunday afternoon, I give a quick intro to Comment Marketing as a component of Social Media Marketing. This one of the most powerful ways to drive traffic to your website or blog. Marketing on the Run (Episode 3)

For the last 10 years, I've been using the Harris Hawk model to draft important written communications, improve performance on conference calls and general collaboration (including working virtually). This is EPISODE 2 of "Marketing on the Run".

I teach a crash course on using Twitter as a key component of your social media marketing.