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In this video, Charles Lumpkin tells how to dominate a market by acquiring sites.

In this video, Charles Lumpkin talks about relevance in terms of a spectrum.

In this video, Charles Lumpkin talks about Shelf Space Theory and how it relates to your SEM efforts.

In this video, Charles Lumpkin talks about the advantages of advertising on Microsoft Bing vs Google for PPC.

In this video, Charles Lumpkin cuts through all the confusion and tells what all the paid search match types mean for different engines. He also shares some strategies for how to use them effectively.

In this video, Charles Lumpkin talks about common landing page test types. He breaks down implementing split testing.

In this video, Charles Lumpkin talks about the importance of social proof and how to do social easing.

In today's video, Charles Lumpkin shares his "Google and the Toilet Bowl Plumb Theory."

In today's video, Charles Lumpkin tells how to get amazing click-through rates on Facebook ads. This in turn means rediculously cheap PPC prices.

In this video, Charles Lumpkin describes the importance of creating a wide variety of content for SEO purposes. Whether it's articles, white papers, videos, or pictures, you have to become a content creation beast.

In this video, Charles Lumpkin describes the importance of creating a wide variety of content for SEO purposes. Whether it's articles, white papers, videos, or pictures, you have to become a content creation beast.

In today's video, Charles Lumpkin tells how to get a major bump by targeting the right domains.

In this video, Charles Lumpkin talks about the importance of not only having a traditional sitemap, but also having an XML sitemap for Google.

In today's video, Charles Lumpkin talks about creating a network of sites to boost organic searches.

In today's video, Charles Lumpkin shows a practical method for acquiring valuable links from .edu domains.

In this video Charles Lumpkin goes where few internet marketers have boldly gone before... He discusses the topic of paid links. With a little bit of know how, paid links can benefit your internet marketing strategies.

In this video Charles Lumpkin points out the need for variety in a site's links. He then gives practical examples of places to find good quality links.

In this episode, Charles Lumpkin dives into the reason links are so vital to the SEO portion of your online marketing campaigns.

One of the keys to understanding SEO basics it to determine what your site is saying about itself.

Find out why getting links is such an important element in your SEO strategy.

Get more volume and cheaper clicks by testing domains in your ad creatives. This videos explains why and how.

How to use a small direct mail campaign to really speak to your prospects. This is the most effective way that I know to sell into a small audience.

The final video in the series for Contextual Advertising. The scale method will give you the most volume and inventory of all techniques.

For mass market products this method of contextual advertising is a particularly effective tactic.

These two methods of setting up a campaigns are extremely effective.

An explanation of Contextual Advertising in plain English. Also - the most important tip that you must do in every contextual campaign.

How to leverage customer lifetime value to crush your competitors.

Why you should start your search marketing efforts with paid search.

Sometimes making a sale takes weeks or months. Try using an auto-responder email series to answer your customers questions. One-by-one.

I'm Charles Lumpkin. I spill my guts in this three-times-per-week video series. I’ve run thousands of online marketing campaigns for clients large and small. Take these tips and use them. Here's to your success! For more tips check out CharlesLumpkin.com.

Be careful when using more than one web analytics system. Beware looking at two watches!

Placing budget caps on your paid search is a really common mistake and really inefficient! Here I explain why and how your should remove budget caps to really boost your efficiency.