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For Autumn Winter 2009/10 authentic values and timeless elegance, gain momentum over ephemeral trends. Excess is banned and Zegna’s artisan savoir-faire remains the family’s legacy. The tangible and sustainable values of craftsmanship, impeccable quality and historically sumptuous fabrics prevail. Autenticità ed eleganza senza tempo. Sono loro i protagonisti indiscussi di questo Autunno Inverno 2009/10 che, banditi valori effimeri e trend volatili, fa emergere ancora una volta la solida, orgogliosa tradizione artigiana di Zegna. Un’aristocrazia costruita su fatti tangibili, su una qualità favolosa di tessuti che nasce da radici austere, dal rispetto per la sapienza dell’uomo e l’armonia dell’ambiente.

Ermenegildo Zegna Spring Summer 2009 – Advertising Campaign Ermenegildo Zegna Primavera Estate 2009 – Campagna pubblicitaria.

Presented in the NY fashion show, the SS 2008 Z Zegna collection has been designed for city survival in the urban landscape and focuses on constantly contrasting compositions and proportions. Voluminous shapes and fluidity are essential for the season creating a light air; expressed through loosely fitted silhouettes in paper touch fabrics with precise tailoring and couture detailing. Sicilian white tones reflect the summer sun and indigo blues recall the travel diaries of epic explorers. Canvas backpacks, desert masks and roman sandals in crisp whites complete the journey..<a href="http://www.zegna.com&mc_id=000002">www.zegna.com</a>