Mad Marketing Podcast 5: Converting Problems into Product ProfitsIf Hollywood stars get rich leveraging their biggest problems, why can’t you? Instead of running from those puppies (or griping about them), why not ride them all the way to the bank?
*** *** Andy reveals how to convert your dissatisfactions into products you can profit from handsomely. *** *** Rob takes it one step further by obliterating the Product Perfection Myth. Instead of waiting until you’ve got it all down before you create your product, why not document your path to success WITH your product?
*** *** After all, who knows best the ins outs of what it will take? Some millionaire who long ago left that problem behind, or you, who is intimately familiar with it, and what it is costing your customers?
*** *** Plus: The air conditioner is gone, but the wet spot makes its debut!