How do I encourage positive reviews for marketing? - www.MikeVolpe.com - (1) Co-create with key influencers (2) Find fans before the launch (3) Ask people you know to write the first few reviews (4) Ask your fans to leave positive reviews
http://www.mikevolpe.com/bid/9961/Are-paid-links-really-that-bad-of-an-idea - Yes! But first let us talk about why people buy paid links. Links are really important for ranking higher in the search engines...
http://www.mikevolpe.com/bid/9960/What-video-equipment-and-tools-should-I-use-for-marketing - I use video a lot for creating marketing content mostly because I hate to type and I think and speak a lot faster than I can type.
http://www.mikevolpe.com/bid/9959/How-long-does-it-take-for-the-get-found-part-of-inbound-marketing-to-start - If you are launching a new inbound marketing program there are a number of variables that determine how long it can be until you see results.
http://www.mikevolpe.com/bid/9958/Twitter-Etiquette - Here are some thoughts on etiquette on Twitter including who to follow, when, following back, DMs, @replies, etc.
http://www.MikeVolpe.com - How can you balance duplicate content penalties with the advantage of driving more SEO inbound links to your website from spreading your content?
http://www.MikeVolpe.com - What are the marketing goals fo blogs? Thought leadership, brand building, blogs can also increase leads and sales, as well as a blog improving your social media and SEO results.
http://www.MikeVolpe.com - Should you start on twitter or start a blog? Which is a more effective marketing strategy. Can you be successful on twitter without a blog? Does blogging make your twitter marketing more effective?
http://www.mikevolpe.com - Learn how to optimize your profile URL and the links on your profile for SEO in this episode of the Marketing with Mike video podcast.
http://www.MikeVolpe.com - An analysis of the major factors influencing the overall website lead conversion rate and how to improve your website lead generation results for B2B marketing.
http://www.MikeVolpe.com - An overview of the "bounce rate" statistic and why it is not important for B2B marketers looking to use their website for lead generation.
http://www.MikeVolpe.com - World Wide Rave is an awesome book for three reasons:
1) It is very timely since creating a World Wide Rave is part of the new trend of inbound marketing
2) The book uses some great examples of smalll businesses and entreprenerus creating thier own World Wide Rave
3) It is very easy to read and approachable, so you don't need to be a viral markeitng expert to learn something from the book
http://www.MikeVolpe.com - I decided to do a video podcast about preparing for inbound marketing to give yourself a better chance for success while I was driving to Albany, NY to give a presentation to the AMA there.
