Video ReciprocityReciprocity is the sense of mutual obligation people may feel toward each other. Reciprocity can mean returning a comment, subscription, or friend request in kind. Can you think of other forms of video reciprocity? Do you feel a sense of reciprocity when it comes to comments and subscriptions?
The issue of reciprocity surfaced in discussions about "cheating" on YouTube. It is interesting that subscribing to others can boost one's own subscription list. This strategy works because many people do feel a sense of video reciprocity to others.
Special Thanks to:
kaauknow
mollyz2000
thetalesend
NutCheese
NorCalCorsello
robtran
danceanywhere
Please note that this is a research site and that comments posted to the site may be used in research. For more information about the study and how posted comments are used in research please see:
http://www.youtube.com/user/AnthroVlog
