Oxford Street launched a Great British Fashion Flag Showcase with 147 union flags - including 10 dedicated fashion flags to celebrate Great British Fashion - ahead of the HM Queen's Diamond Jubilee in 36 days' time. Oxford Street's Great British Fashion Flag Showcase of 90 foot high above the iconic fashion flagships, representing 147 years of fashion for the world famous high street, will be seen by an excess of 12 million shoppers from more than 200 countries for six weeks only as Jubilee mania takes the hold across the globe. This Showcase will be the first of 500 union flags across London's West End including Bond Street, Regent Street and Piccadilly. At a ceremonial unveiling supported by the British Fashion Council and the Government's GREAT campaign, which promotes Britain to the world, fashion royalty Jasmine Guinness joins the Minister for Tourism and Heritage, John Penrose MP, to launch the Great British Fashion Flag Showcase to the world. British Fashion contributes over £2 billion a year to the UK economy and supports some 1.31 million jobs. The uniqueness of the Great British Fashion industry, as showcased on Oxford Street, comes from its abundance of home-grown craftsmanship and design and is illustrated in Oxford Street's Great British Fashion Flag Showcase. Move the clock forward 147 years, Oxford Street has become a world recognised fashion homeland. With over 200 British fashion brands, Oxford Street employs over 50,000 style experts, cultivates the design skills of over 2,000 fashion alumni and welcomes over 100 million visitors spending £4.9billion annually.