The Dawn of the Tera Era"As Hitachi GST embarks upon its latest educational campaign and debuts a new market vision which it encapsulates as âThe Dawn of the Tera Era,â the company knew the time was once again right to produce a new video animation, given how successful these have always been in the past. This amazing collision of Capacity, Content and Culture has resulted in explosive growth of the amounts and types of information people are now storing. Megabytes are long forgotten. Today, gigabytes are being replaced by terabytes, hence the Tera Era. Itâs happening now. This is the Tera Era."